What are OECD Transfer Pricing Rules?

If you work in tax or accounting, you’ll likely come across transfer pricing. You may have heard of Pillar 2 or the OECD transfer pricing rules. But what are they really?

For those who are new to this subject or need a refresher, this article will provide an overview of what these rules are, why they exist, and how they’re evolving to meet the needs of a changing global economy.

New to Transfer Pricing?

If you’re wondering what transfer pricing (or TP) is, you can read our introduction article What is Transfer Pricing?

What is the OECD?

The Organisation for Economic Co-operation and Development (OECD) is an international organisation consisting of 38 member countries, as of July 2025. It’s a global policy forum that aims to develop evidence-based international standards in various fields including economic policy, governance, and taxation. It also addresses certain social and environmental challenges.

Why Does a Supranational Organization Provide Rules Over Individual Government Policies?

Well, it does and it doesn’t. Being a forum to which countries sign-up, it has no jurisdiction to enforce rules over sovereign countries. Instead, it sets “international standards and supports their implementation” with the aim of building “stronger, fairer, and cleaner societies”.

When it comes to international taxation and transfer pricing, the main reason the OECD seeks to establish rules and guidelines is to create a level playing field. In essence, their goal is to creating equal opportunities and fair conditions for all countries involved, preventing unfair advantages.

Each individual country has different capabilities, resources, and economic conditions, which can lead to disparities in how they compete on a global scale. Having common standards or rules ensures that no single country, or group of countries, gains an unfair advantage due to their specific national policies or economic power.

In doing so, it seeks to ensure that smaller or less developed countries can participate in global markets on more equal terms with larger, more developed nations. This helps prevent scenarios where only the most powerful countries dictate terms, with the aim that the benefits of globalisation are more widely distributed.

The supranational rules set down by the OECD enhance cooperation between countries, which is particularly important in areas like trade and taxation. With such an interconnected world, actions by one country can have spillover effects on others. Common rules ensure that countries work together towards mutual goals rather than competing in ways that might be detrimental to others.

Why is this Difficult to Implement?

Achieving the uniformity described above is challenging. Individual countries have their own political and economic agendas and may implement tax policies designed to make their jurisdictions more attractive. Having global multinationals set-up shop in a country brings many benefits, such as job creation and the injection of significant capital into local economies. Policies designed to attract these companies, naturally, include lower corporate taxes.

While this strategy benefits individual countries, different nations may engage in a so-called race to the bottom, continuously lowering their tax rates or offer increasingly substantial tax concessions to outcompete each other. This can erode the tax base – both domestically and internationally – as businesses shift profits to countries with the most favourable tax laws. In turn, this reduces the overall tax revenues available to governments worldwide.

This dynamic makes it difficult to maintain a truly level playing field, as the economic interests of numerous countries need to be balanced with the broader goal of fair and economic policies that support global economic stability.

Background and Timelines of OECD Transfer Pricing Rules

The concept of transfer pricing itself is not new, but the OECD’s involvement in TP began in 1979 with the publication of the Transfer Pricing and Multinational Entities report. But it wasn’t until 1995 that the first Transfer Pricing Guidelines were adopted.

These guidelines have evolved over the years, reflecting changes in global business practices. Various updates have been introduced in order to better support the OECD’s broader initiative to address Base Erosion and Profit Shifting (BEPS) – the term for when corporations shift profits from higher to lower-tax jurisdictions.

Below are some of the key updates we’ve seen since the rules came into effect.

2010 Updates

Significant updates to the guidelines were made in 2010. This included new guidance in the following areas:

  • The selection of the most suitable TP method depending on the circumstances of the case
  • The application of transactional profit methods (transactional net margin method and profit split method)
  • The performance of comparability analyses
  • New guidance on the TP aspects of business restructurings
2022 Updates

The most recent update is the 2022 edition. It consolidates changes made in 2017 and 2018 and includes revised guidance on three key areas:

Applying the Profit Split Method

The method in itself is the same; the guidance just clarifies when it’s the most appropriate method. It also expands on how to apply it, including how to ascertain which profits to split and to determine profit-splitting factors.  

Hard-to-Value Intangibles (HTVI)

There’s now further guidance on applying adjustments for transactions involving HTVI. It includes information on principles behind applying the approach with some examples for clarification. It also has more detail about the interaction between the HTVI approach and access to the mutual agreement procedure.

Also, tax administrators can now use ‘ex post’ evidence about the financial outcomes of an HTVI transaction to determine the appropriateness of the pricing. This means they can use information collected in hindsight about the value an intangible asset has turned out to have. See chapter IV, section D.4 for details.

Transfer Pricing Guidance of Financial Transactions

The 2020 report of the same name formed the basis for these changes. The guidance provides details for correctly defining financial transactions for multinationals, particularly focusing on their capital structures.

It also tackles issues like the pricing of internal group activities such as treasury operations, loans, cash pooling, hedging, guarantees, and captive insurance. The guidance outlines how to determine risk-free and risk-adjusted rates of return – if a company is entitled to them (as per Chapters I and VI of the OECD Transfer Pricing Guidelines).  

New Terms and Ongoing Changes

Ongoing changes in TP rules reflect the continual changes occurring in global trade. Governments change, new industries emerge, and new trading practices develop. This is especially true of the rise of digital services and intangible assets such as intellectual property. The OECD’s guidelines therefore adapt to remain effective and relevant.

To address these challenges, the OECD introduced some new concepts that built on the BEPS framework – including the two-pillar solution:

What is the Two Pillar Solution?

Updates to the BEPS framework include so-called Pillar 1 and Pillar 2 (or Pillar II, or Pillar Two). Over 145 countries have agreed to enact this update, which is especially relevant when it comes to digital services.

Pillar 1

This focuses on the allocation of taxing rights and seeks to ensure that taxes are paid where economic activities occur and value is created. Under Pillar I, new rules would ensures profits are taxed in countries where customers and users are located, regardless of whether the company has a physical presence there. 

Initially, it was due to apply to companies with over €20 billion in annual revenues and profit margins over 10%. After a seven-year period, it might be reduced to €10 billion. You can read more in the Amount A Multilateral Convention Overview (PDF).

Pillar 2

Pillar 2 introduces a global minimum corporate tax rate to prevent the race to the bottom. Known as Global Anti-Base Erosion Model, the GloBE Rules aim to ensure that multinationals pay a minimum level of tax on all their profits, regardless of where they are headquartered.

Multinationals with consolidated revenue exceeding €750m will be subject to a minimum of 15% tax on income from low-tax jurisdictions.

Why It Matters

With increased regulatory scrutiny and limited external support, compliance is no longer a periodic task — it’s a daily requirement. Virtual Trader enables companies to reduce risk, improve accuracy, and maintain compliance in real time. By automating the most complex aspects of intercompany accounting, businesses can shift focus from firefighting to forward planning.

Whether you’re preparing for Pillar Two reporting, reconciling thousands of transactions across global entities, or optimizing tax planning, Virtual Trader is your intercompany compliance ally.

How Can Virtual Trader Help?

In the face of such complexities and continuous changes, it’s crucial for multinationals to stay compliant. With the increased scrutiny that comes when such changes come into effect, companies must ensure they have the tools at hand to support them.

Virtual Trader is a rule-based solution for automating operational transfer pricing, as well as other intercompany transactions. It’s easily configurable and evolves in line with international tax rules and changes to business processes. As such, it helps businesses not only comply with existing rules but to always be future proof.

Conclusion

The OECD transfer pricing rules are a critical element of international trade and taxation. They ensure that cross-border operations are conducted fairly and that tax revenues are distributed correctly among countries, according to where value is generated.

These guidelines will continue to evolve, and the right tools help businesses stay proactive in adapting, helping prevent unwelcome fines for non-compliance. To request a demo of Virtual Trader or for any other enquiries, contact us today.

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